Akken, Inc., the staffing efficiency and recruiting efficiency improvement specialist, introduces Inbound Talent Marketing , the industry’s first integrated talent nurture and talent branding automation solution for the staffing and recruiting industry.

Talent nurturing is the process of educating a job candidate about a business before going through the time and expense of applying for a job there. The talent brand is what a job candidate or the talent thinks, feels, and shares about a business as a place of work. LinkedIn Research shows that a strong talent brand reduces the cost of hiring by 50%, and reduces turnover rate by 28%.

“Despite the growing year over year trend of online professional networks, the company career site is still the top resource for job seekers. So Talent Nurturing and Talent Branding have become the top priorities in 2015 for staffing and recruiting companies,” said Giridhar Akkineni, Founder & CEO of AkkenCloud. “As always, we empowered our customers with the latest technology to implement these strategies, outperform their competition, and attract top talent.

“AkkenCloud’s SaaS model was a great fit for our company because we needed more than ‘just another CRM’ solution to support our rapid growth. We’re pleased with how they worked closely with our team to address our specific business needs with a competitive solution,” says Bryant Carlson of ThreeBridge, a leading business management consulting firm headquartered in Minneapolis, Minnesota. “They also demonstrated a genuine interest in our input and feedback to continue to drive application improvement.”

AkkenCloud’s Inbound Talent Marketing includes many features such as OneClickSocialPost™, Custom Website Integrations, Multi-Website support, Search Engine and Mobile Optimized Career Site, On-line Employment Applications and Custom Forms, Job Alerts, Email Marketing, Talent Pool Management, all integrated with The all in AkkenCloud™ platform.

“We have globally distributed teams that were using several disperse systems from various vendors causing miss communication and loss in productivity,” said Andrew Harris, CEO of Cowan International, headquartered in Montreal, Canada, a top recruiting company that specializes in finding skilled talent from all over the world for the mining industry. “With AkkenCloud’s fully integrated front office, back office and intra office, we were able to bring all our teams on to one platform dealing with just one vendor.”

About AkkenCloud:
Akken is the staffing efficiency and recruiting efficiency improvement specialist. Since 2005, Akken helped over 650 staffing and recruiting companies improve their efficiency, placing people into quality paying positions and increasing customer retention. The all in AkkenCloud™ has fully integrated front office, back office and intra office. The all in AkkenCloud™ is 100% cloud-based and provides businesses with the mobility to access and work from anywhere on any device. For more information, please visit http://www.akkencloud.com or call 1-866-590-6695.

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MEDIA CONTACT:
Mark Wallace
Akken, Inc.
603-816-4009