Job board operator Dice Holdings Inc. (NYSE: DHX) changed its name to DHI Group, Inc., the company announced today.

The brand names and positioning of the company’s specialized websites and services will not change and the company’s Dice brand will remain, targeting technology and engineering professionals.

The DHI name reflects the firm’s focus on “delivering hire insights,” according to the firm.

“Our organization has undergone tremendous transformation over the past several years,” said DHI President and CEO Michael Durney. “We began as the Dice business nearly 25 years ago and have developed and expanded to serving multiple specialty verticals, with new products and services that will further expand our market opportunity.”

Durney will ring the closing bell at the New York Stock Exchange today to celebrate the company’s name change.

DHI’s brands include Dice, eFinancialCareers, Rigzone, HealtheCareers, Hcareers, ClearanceJobs, BioSpace and WorkDigital.